We’re in the midst of an unprecedented season worldwide, which has impacted almost 8 billion people. In the beginning, you probably needed to organize your business, manage shifts in family routines, find ways to take care of elderly relatives, and more.
I understand your pet sitting (or other pet care advocate) business has undergone a drastic change too – not only in your daily business operations but your personal life, as a social distancing has become part of our public interactions.
If you’re a parent, you may have become a homeschooling teacher overnight – definitely not planned in the middle of the school year.
As you juggle your increased responsibilities, it’s easy to feel overwhelmed and increasingly frustrated. I wanted to take a few minutes to share a word of encouragement.
This Season Won’t Last Forever
Whether you run your business part-time or full-time, this season will end and you’ll be able to see people face-to-face instead of using Zoom or another video provider.
Some of those people include your clients who will be pretty grateful to see you, along with those adorable cats and dogs that haven’t hung out with you in two or three months.
If you’re tempted to think you can’t do much in your business right now, I’m going to ask you to look at your business with fresh eyes.
Of course, if you have a Martha Stewart flair for organizing every area of your life, you’re already good, and I say, “Kudos to you.” For the rest of us (yes, I’m also including myself in this group) there’s always room for improvement and growth.
I’m going to touch on some simple tasks that can make a big difference.
Today, let’s look at your digital files. I could get fancy and talk about color-coding, but let’s focus on the basics.
If I asked whether those files you’ve saved of blog posts, articles, checklists, videos, or quotes were categorized by topic, would your answer be yay or nay?
Based on how are you answered that question will determine whether this is a reminder to check this item off your list or a reminder to help steer you towards this area for an hour or so because it was on your to-do list anyway.
A simple way to organize your electronic files is by broad topics or categories. For example, if you collect blog posts on multiple areas you can create a folder titled blog posts.
However, if you tend to bookmark or save those links by topic, for instance, crafts for children, easy meals less than 30 minutes, etc., then you may want to consider something like a first-level folder titled Blog posts, and the second level of categories such as Children or Children’s Activities, Meal Planning, Tips to Share With Clients, etc.
What’s most important is to set up your electronic files in a way that makes sense to you and it’s a system you will use. Don’t get complicated. Keep it simple. You can build on it as you use it and learn what works for you.
Client Contact List
I’m sure you use a process to document the details of each client and their pet(s). Maybe you use a combination of electronic and physical cards. If your system is working and you feel it’s a productive way to carry it out, good for you, but if you know your processes could use an update or a tweak, here’s an idea for you.
If you’ve been consolidating your client files on your mobile device maybe it’s time to create a separate file dedicated to your process. Using this method has two benefits: 1) you can purge all of those contacts from your cell phone and transfer them to their own “house”, so to speak, and 2) you can keep your personal phone’s contact list for friends and family, instead of mixing it with your business contacts too.
You get to be efficient and productive, yet maintain a division between your professional and personal life.
I created a resource to help you get started with this task. So you can see your progress with this process. Grab your free client contact list here.
Think about how much better you’ll feel when you get this done. I’ve included additional tabs to help you.
I’d love to hear what you think. Send me at firstname.lastname@example.org.